Over 25 representatives of organizations supported by the INSPIRE Fund completed training in strategic communication to change public attitudes towards violence against children. The training took place on March 13-15 in Bankya and provided valuable knowledge and skills that participants can immediately apply in their work. The training focused on effective communication with institutions and parents, and participants learned how to build trust and create sustainable dialogue with these groups, which is essential for the successful implementation of projects
The training focused on effective communication with institutions and parents, teaching participants how to build trust and create sustainable dialogue with these groups, which is essential for achieving real change in public attitudes.
During the training, a special session was held on the ethical reporting of cases of violence. Participants learned how to communicate sensitive topics in a way that does not jeopardize the rights and dignity of the children involved.
Another important topic was the impact of fake news and misinformation on violence prevention campaigns. Participants learned how inaccurate or manipulative information can hinder efforts to address the problem.
The training ended with a panel discussion on working with the media and managing communication on social media. Special emphasis was placed on developing strategies for a more effective presence in the public sphere.
Participants learned how to create impactful messages and use different communication channels to engage their audience. As a result, they acquired skills that will enable them to successfully manage their campaigns and achieve a lasting impact.
The training “Strategic Communication for Changing Public Attitudes Towards Violence Against Children” is the first in a series of training courses aimed at building the capacity of organizations supported by the INSPIRE Fund. Four more trainings are planned for the coming months, covering various aspects of the organizations’ work to provide them with more in-depth knowledge and practical tools for sustainable impact.
The trainings are organized by the National Network for Children, which is a partner in the INSPIRE project: Improving National Support for Prevention, Intervention, and Response to Violence against Children and Empowering Victims.
The INSPIRE Fund, which is part of the INSPIRE project, has provided grant funding to 46 civil society organizations to implement projects to reduce violence against children and between children. Of these, 33 are implemented at the local level and the remaining 13 at the national level. The project activities are being implemented in over 150 settlements in the country and are expected to reach at least 500,000 people.
The INSPIRE project is being implemented by the Workshop for Civic Initiatives Foundation (WCIF) and the National Network for Children (NNC). The project will run for three years, during which CIIF will be solely responsible for providing project funding, while NCC will be responsible for building the capacity of the organizations.
The INSPIRE project is co-financed by the European Union.